PRIVACY OF CHILDREN
The Site is a general audience website. We do not intentionally collect Personally Identifiable Information (as defined below) from users of this Site who are under the age of thirteen (13). If we become aware that a user of our Site is under the age of 13 and has provided information to us (e.g., placed an order, entered a sweepstakes, contest or other promotion, etc.) using our Site, we will remove that child’s personal information from our files. We may use the information to provide notices to the parents of users under the age of 13 where that may be necessary.our website, you consent to the collection use.
WHAT INFORMATION DO WE COLLECT & HOW DO WE USE IT?
We collect and store “Personally Identifiable Information” and “Automatic Information.”
Personal Information. “Personally Identifiable Information” is information that tells us who you are, such as your first and last name, your postal address and zip code, your e-mail address, your telephone number, your hobbies and interests, and/or information regarding your pets and purchases.
We may collect information from you if you register with our site or sign up for our newsletter, purchase products on our site, enter a sweepstakes or contest, submit a rebate or coupon request, or otherwise voluntarily provide the information to us (e.g., via our “Contact Us” webpage or in connection with ratings, reviews, requests for advice, suggestions, testimonials or any user generated content, such as photographs and/or videos).
You can choose not to provide Personally Identifiable Information to us. However, if you do not provide such information, you will be unable to enter a sweepstakes or contest, and we may not be able to respond to your “Contact Us” inquiry, send our newsletter to you, and/or process your rebate or coupon request.
We may use the Personally Identifiable Information we collect to process a rebate, coupon or other request that has been placed by you, notify you regarding sweepstakes and contests, send our newsletter to you, and/or for marketing Spectrum’s products and services (or those of affiliated companies or marketing partners) via email, postal mail and otherwise.
“Automatic Information” is information automatically collected by our webserver (which may be hosted by a third party), or third party services (such as Google Analytics), that your web browser makes available whenever you visit our Site.
Automatic Information is not generally associated with Personally Identifiable Information, but if it is, the Automatic Information will be treated like Personally Identifiable Information.
We receive and store certain types of information whenever you interact with us. This includes HTML “Cookies.” A “Cookie” is a small amount of data that is sent to your browser from a webserver and stored on your computer’s hard drive. Cookies provide a means for websites that you visit to keep track of your online patterns and preferences. Among other things, Cookies help us identify returning users, and they help us customize our services to a user’s needs. By understanding which areas of the Site a user visits, Cookies allow us to present information, products and specials that may be of interest.
Spectrum may also use “Flash Cookies,” which track a person’s Internet use across websites and are not deleted or controlled by users in the same manner as standard HTML Cookies.
In addition to Cookies, for each visitor to the Site, our webserver automatically recognizes and/or collects (where possible) certain information, such as your domain name, IP address, type of computer, type of web browser, screen size and characteristics (e.g., color, resolution), and operating system, and the city, state and/or country in which you are located. An “IP Address” is a number assigned to your computer when you connect to the Internet. We may also collect information regarding your Internet browsing history (e.g., the site you visited before accessing our Site, the search engine and search terms that you used, and information about your previous visits to our Site), the length of your visit, the pages you viewed, your Internet service provider, the language settings on your computer, and certain software (e.g., Java support).
We may use such information for purposes of system administration, to improve the design and content of the Site, and/or to enable us to personalize your Internet experience. We may also use such information in the aggregate to analyze Site usage and/or to assess the traffic to the Site.